4.2.6 Typical Blockchain-Based Business Models
Tokenization issues are intricately tied to the specific business model chosen. In the DLT/blockchain platform industry, there exists a diverse array of business models, some of which are directly related to tokenization while others are not. These models harness blockchain technology to offer innovative solutions across various sectors. The success of these models hinges on crucial factors such as regulatory compliance, active community engagement, technological expertise, and the ability to generate value for stakeholders. Furthermore, these business models entail different levels of risk and profit potential, which are influenced by market conditions, competitive landscape, and other relevant factors.
# | Model | Description | Monetization | Examples | Success Factors | Risk | Profit |
1 | Security Token Offerings (STOs) | Issuing tokens that represent ownership in real-world assets | Token issuance fees, transaction fees | Harbor, Securitize, tZERO | Regulatory compliance, asset-backed value proposition | Medium | Medium |
2 | Initial Coin Offerings (ICOs) | Fundraising through the sale of tokens | Token sale proceeds, investor participation fees | Ethereum, EOS, Tezos | Solid project concept, strong community engagement | High | High |
3 | Tokenized Asset Platforms | Creating platforms for trading tokenized assets | Transaction fees, listing fees | OpenSea, Rarible, NBA Top Shot | Diverse asset offerings, user-friendly interface | Medium | Medium |
4 | Decentralized Finance (DeFi) | Providing financial services through decentralized protocols | Transaction fees, lending/borrowing fees | Compound, Aave, Uniswap | Efficient smart contract design, strong community governance | High | High |
5 | Tokenized Real Estate | Fractionalizing real estate assets into tradable tokens | Rental income, transaction fees | RealT, Propy, Harbor | Increased liquidity, accessibility to real estate investments | Medium | Medium |
6 | Loyalty and Rewards Programs | Creating token-based loyalty and rewards systems | Token redemption fees, partnerships | AirAsia BIG Loyalty, Rakuten | Enhanced customer engagement, flexible redemption options | Low | Medium |
7 | Tokenized Intellectual Property | Tokenizing ownership rights to intellectual property | Royalty fees, licensing fees | Maecenas, IPwe | Increased liquidity, global access to IP investment | Medium | Medium |
8 | Tokenized Gaming Assets | Turning in-game assets into tradable tokens | Asset sale fees, marketplace fees | Axie Infinity, Gods Unchained | Unique and scarce in-game assets, active player community | Medium | Medium |
9 | Supply Chain Tokenization | Tracking and verifying supply chain transactions | Transaction fees, data services | VeChain, Waltonchain | Increased transparency, improved traceability | Medium | Medium |
10 | Tokenized Investment Funds | Creating digital investment funds represented by tokens | Management fees, performance fees | Polychain Capital, Pantera Capital | Diversified investment portfolio, track record of success | Medium | Medium |
11 | Operation of Blockchain Networks with Native Coin Implementation (Layer-1 solutions) | Building and operating blockchain networks with a native cryptocurrency | Transaction fees, network fees | Bitcoin, Ethereum, Cardano | Robust network infrastructure, scalability, adoption | Very High | Very High |
12 | Create Layer 2 Solution on Top of Existing Network | Developing scalability solutions on existing blockchain networks | Transaction fees, solution implementation fees | Lightning Network (Bitcoin), Polygon | Improved transaction speed, reduced fees, enhanced scalability | Medium | Medium |
13 | Private Blockchain Network | Implementing blockchain technology for private, permissioned networks | Network setup fees, maintenance fees | Hyperledger Fabric, Corda | Enhanced security, controlled access, efficient workflows | Low | Medium |
14 | Blockchain Service | Offering blockchain-related services such as consulting, development, and integration | Service fees, consultation fees | IBM Blockchain, ConsenSys | Expertise in blockchain technology, customized solutions for clients | Low | Medium |
Last updated